Istituto Marangoni × JARDIN DES FONTAINES Collaboration Project - Creative video

Creative Video Guideline

Eligibility: Each team must consist of two participants to highlight the importance of collaboration. Roles may include filming, editing, directing, or styling, with flexibility to adapt as needed.
Submission Requirement: Each team must produce and submit three creative videos.
Video Length: Each video must be a minimum of 2 minutes in duration.
Budget: No additional funding will be provided. Teams are responsible for managing all resources within their means.
Filming Materials: Each video must feature brand-provided scarves as a central element.

Prohibited Themes: Videos may not include political, religious, violent, or otherwise controversial content. Avoid negative environmental portrayals (e.g., pollution, ecological damage).
Brand Integration: Each video must prominently feature at least one JARDIN DES FONTAINES scarf. A different scarf must be used in each of the three videos (no repeats). Multiple scarves may be featured in a single video, provided they align with the brand’s aesthetics.

Video Format: MP4, minimum 1080p, portrait (9:16), optimized for Instagram.
Sound and Music: Only royalty-free music may be used.
Branding Requirements: The JARDIN DES FONTAINES logo must appear clearly at the end of each video.
Language: Any voiceover must be in English. English subtitles are required.

Selection & Preparation Phase: September 26 – October 3, 2025. Schools confirm participating teams and distribute branded scarves.
Filming & Post-Production Phase: October 3 – October 31, 2025. Teams create, film, and edit all three videos.
Submission Period: November 1 – November 15, 2025. Videos must be uploaded to Google Drive (instructions provided).
Judging Period: November 16 – November 30, 2025. Evaluated by a joint panel of brand representatives and school officials.
Announcement of Results: December 1, 2025. Winners and honorable mentions announced via email and on www.jardindesfontaines.com.
Video Distribution Phase: December 2 – December 19, 2025. Selected videos shared on official platforms.

Creativity & Originality (25 ponits): Innovative visual concepts, unique perspectives, and bold storytelling approaches.
Storytelling & Emotional Impact (25 ponits): Clear narrative structure, emotional resonance, and alignment with brand values (e.g., elegance, artistry, inspiration).
Technical Excellence (20 ponits): Professional quality in editing, image resolution, sound clarity, and transitions.
Cultural & Localization Sensitivity (10 ponits): Authentic integration of local cultural elements, reflecting the team’s unique perspective while aligning with brand values.
Brand Consistency (10 ponits): Strong alignment with JARDIN DES FONTAINES’ identity of originality, elegance, and artistry.
Time Management & Pacing (5 ponits): Effective at least 2 minutes, with engaging pacing and no redundancy.
Teamwork & Process (5 ponits): Evidence of collaborative effort. Optional supplementary materials may highlight team synergy.

Outstanding videos showcased on the brand’s official website and Instagram, with credit to each creator.
Best Video Award: Certificate of Achievement, gift from JARDIN DES FONTAINES, and opportunity for collaboration with full credit on the brand website.
Excellence Award: Certificate of Recognition and gift from JARDIN DES FONTAINES.

JARDIN DES FONTAINES reserves the right to modify, adapt, or edit any selected video to ensure alignment with commercial objectives and corporate image.
The brand retains full and exclusive copyright of all selected videos, including rights to produce, reproduce, distribute, exhibit, and use them for promotional or marketing purposes.

Contact: info@jardindesfontaines.com for questions or assistance.
Additional resources (brand guidelines, scarf imagery, and inspirational content) are available at www.jardindesfontaines.com.